What’s New in ASO for iOS 9
There are over 1,500,000 apps listed so far on the App Store, and that number keeps growing month after month. Getting apps indexed is not only a problem of visibility for the app publishers, who try new and more sophisticated methods to climb the charts, but also for the Apple App Store itself, which must index apps properly in order to make the best suggestions to each user.
There are over 1,500,000 apps listed so far on the App Store >> Click to tweet
Apple has been working on a big improvement in this area, a new method for indexing deeper content within apps. Until now, the only content accessible to crawlers were app titles, keywords and reviews. The new app indexing reaches deeper content inside the app code that used to be inaccessible, and the web content included in the marketing or support app webpage submitted with the app manifest.